Diversification & Specialization 

NIKE : EQUALITY HAS NO BOUNDARIES

Is this the land history promised?

This field of play.

Where the dream of fairness and mutual respect lives on.

Where you are defined by actions, not your looks and beliefs.

For too long these ideals have taken refuge inside these lines.

Equality should have no boundaries.

The bond between players should exist between people.

Opportunity should be indiscriminate.

Worth should outshine color.

The ball should bounce the same for everyone.

If we can be equals here, we can be equals everywhere.

ANTA SPORTS : KEEP MOVING  

SKECHERS : GOwalk 4

PUMA : RUN THE STREETS

ADIDAS : BREAK FREE

NIKE
No of Locations : ___ (company owned worldwide)

Products : Athletic footwear and apparel, sport equipments and other athletic and recreational products

Industry : Apparel, accessories

Nike, Inc. (official, US also, non-US) is an American multinational corporation that is engaged in the design, development, manufacturing, and worldwide marketing and sales of footwear, apparel, equipment, accessories, and services.

SKECHERS

Number of locations : 503 (company-owned worldwide)

Products : Footwear, Apparel
Skechers is an American lifestyle and performance footwear company for men, women and children. Now the second largest athletic footwear brand in the United States.

Industry : Sportswear sales

The company offers two distinct footwear categories: a lifestyle division that includes Skechers Memory Foam, the charity line BOBS and Relaxed Fit comfort shoes, and a performance division that includes Skechers GOrun and Skechers GOwalk footwear. Skechers also produces sport and performance apparel for men and women. Through licensing agreements, the company offers branded bags, watches, eyewear and additional merchandise. Skechers has an extensive network of global distributors that sell its product in over 160 countries and territories, and more than 1,710 Skechers stores around the world.

ANTA SPORTS

Number of locations : ___ (company-owned worldwide)

Products : Athletic shoes, apparel and accessories

ANTA International (BVI) (57.42%) Public (30.73%)

Parent ANTA International (BVI) (57.42%)

Industry : Footwear and apparel

Anta Sports Products Limited is a branded sportswear company in China. It involves the business of designing, developing, manufacture and marketing sportswear, including sports footwear, apparel and accessory under its own brand name.

PUMA

No of Locations : ___ (company owned worldwide)

Products Footwear, apparel, accessories, sportswear, sports equipment

Owner Kering (85.8%)

Kering Industry : Retailing

Industry : Clothing and consumer goods manufacture

Products : Footwear, apparel, accessories, sportswear, sports equipment

Subsidiaries : Cobra Golf

PUMA SE, branded as PUMA, is a German multinational company that designs and manufactures athletic and casual footwear, apparel and accessories.

Rudolf and his brother Adolf Dassler had jointly formed the company Gebrüder Dassler Schuhfabrik. The relationship between the two brothers deteriorated until the two agreed to split in 1948, forming two separate entities, Adidas and PUMA.

ADIDAS

Industry : Apparel, accessories

Products : Footwear, sportswear, sports equipment, toiletries

Subsidiaries

  • Reebok
  • Runtastic
  • TaylorMade-Adidas
  • Ashworth
  • Matix

Adidas AG (stylised as adidas since 1949) is a German multinational corporation, that designs and manufactures shoes, clothing and accessories. It is the largest sportswear manufacturer in Europe, and the second biggest in the world.

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(CC) 2017 Tysilyn Fernandez

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